Lead Nurturing 101

Lead Nurturing 101

So you’ve mastered lead generation, and the leads are coming in. But revenues aren’t skyrocketing. What’s going on?! “I thought I had Adwords figured out!” The problem is likely one of two things: Your lead quality stinks. You’re...
Small Businesses and Social Media

Small Businesses and Social Media

What works and what doesn’t Social media for local businesses can become stagnant very easily. For one, many businesses don’t have the budget for a full time social media manager. Second, the pages often don’t get many new followers, so business...
How To Calculate Value In a Social Media Post

How To Calculate Value In a Social Media Post

If you’re a business, doctor’s office, restaurant, you probably wonder how much time to spend on social media. Maybe you even have a decent following, but you aren’t sure that your followers actually help your business. Let’s look at imaginary...